{"id":4191,"date":"2011-01-05T09:00:14","date_gmt":"2011-01-05T16:00:14","guid":{"rendered":"http:\/\/2beerguys.com\/blog\/?p=4191"},"modified":"2011-01-02T11:13:06","modified_gmt":"2011-01-02T18:13:06","slug":"2010-tour-de-fat","status":"publish","type":"post","link":"http:\/\/2beerguys.com\/blog\/2011\/01\/05\/2010-tour-de-fat\/","title":{"rendered":"2010 Tour de Fat Raised more than $330,000"},"content":{"rendered":"<p>#beer, @newbelgium<br \/>\n<img decoding=\"async\" loading=\"lazy\" src=\"http:\/\/www.2beerguys.com\/images\/forblog\/new_belgium__logo.jpg\" alt=\"New Belgium Logo\" width=\"202\" height=\"202\" align=\"right\" \/><br \/>\n<strong>New Belgium Brewing\u2019s 2010 Tour de Fat Raised more than $330,000<br \/>\nfor Non-Profit Organizations in 13 Cities<\/strong><\/p>\n<p><em>More than 70,000 people came to play at Tour de Fat, helping to continue bicycle advocacy and environmental stewardship<\/em><\/p>\n<p><strong>Fort Collins, CO <\/strong>\u2013 Tour de Fat, New Belgium Brewing\u2019s traveling carnival of all things bicycle, is celebrating the end of 2010 by wrapping up its greatest fundraising season in history.\u00a0 The philanthropic traveling bike festival raised $331,428 for non-profit friends, which is up nearly 20 percent from 2009.\u00a0 2010 also saw record-shattering attendance with 70,250 cycling celebrants in 13 cities.\u00a0 Tour de Fat kicked off in Chicago on June 26 and wrapped up in Austin on October 30.<\/p>\n<p>Tour de Fat is free to attend, but money raised from the sale of New Belgium beers and merchandise helps local organizations continue their good work of bicycle advocacy and environmental stewardship.\u00a0 In 2008, Tour de Fat broke the $1 million mark and the grand total now stands at more than $1.5 million.\u00a0 To see videos from some of the 2010 tour stops visit\u00a0<a onclick=\"javascript:pageTracker._trackPageview('\/outgoing\/www.tour-de-fat.com');\"  href=\"http:\/\/www.tour-de-fat.com\" target=\"_blank\">http:\/\/www.tour-de-fat.com<\/a>.<\/p>\n<p>In addition to raising money at every stop, Tour de Fat also swapped 13 cars for bikes.\u00a0 This year marked the fourth year that Tour de Fat hosted the car-for-bike swap, where someone in each city trades in his or her vehicle for a hand-built commuter bike.\u00a0 The volunteer then commits to living car-free for the next year.<\/p>\n<p>For example, in Chicago, New Belgium selected \u201cIggi\u201d Ignaczak to become the first car swapper of the season. \u00a0Iggi is an avid cyclist who is not afraid to ride his bike in the 16-below temperatures of a Chicago winter.\u00a0 His work commute now consists of six miles of bike riding each day, plus a 35-minute train ride, instead of the 18-mile, one-hour and 20-minute drive he had before.\u00a0 Iggi even built a bike trailer for his dog Winston, so he can go along on some of his journeys.<\/p>\n<p>\u201cPeople always ask me what I&#8217;m doing out on a bike in 10 degree weather,\u201d said Iggi.\u00a0 \u201cI tell them the story of Tour de Fat and how I traded in a car for the bike. Almost always, if not met with a response of &#8216;oh, you\u2019re crazy&#8217;, people are impressed.\u201d<\/p>\n<p>\u201cI can almost see the gears in their heads grinding, and considering if that is something they can do themselves,\u201d he added. \u201cI always say that if I can do it, so can they.\u201d<\/p>\n<p>In addition to getting thirteen cars off the road, Tour de Fat aims to minimize its impact by composting and recycling waste. The waste diversion rate for this season was 91 percent.\u00a0 Other Tour de Fat sustainable initiatives included traveling with a solar-powered stage, using biofuel sourced from recycled waste oils for trucks and transport, and having all vendors operate off the grid.<\/p>\n<p>\u201cWe join our nonprofit partners in thanking all attendees,\u201d said Bryan Simpson, New Belgium Brewing Spokes Model.\u00a0 \u201cWe\u2019d like to high five each person who supported our efforts, but since that\u2019s a little tricky, we\u2019d like to thank everyone for their tremendous support.\u201d<\/p>\n<p style=\"text-align: center;\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter\" src=\"http:\/\/www.2beerguys.com\/images\/forblog\/new-belgium-tourdefat2010.jpg\" alt=\"New Belgium - 2010 Tour de Fat\" width=\"360\" height=\"280\" \/><\/p>\n<p>For more information on Tour de Fat visit\u00a0<a onclick=\"javascript:pageTracker._trackPageview('\/outgoing\/www.tour-de-fat.com');\"  href=\"http:\/\/www.tour-de-fat.com\" target=\"_blank\">http:\/\/www.tour-de-fat.com <\/a>and for more details on New Belgium Brewing go to\u00a0<a onclick=\"javascript:pageTracker._trackPageview('\/outgoing\/www.newbelgium.com');\"  href=\"http:\/\/www.newbelgium.com\" target=\"_blank\">http:\/\/www.newbelgium.com\/<\/a>.<\/p>\n<p><strong>Tour de Fat Breakdown City-by-City<\/strong><\/p>\n<p><strong>Grand Totals<\/strong><\/p>\n<ul>\n<li>$331,428 Total Funds Raised<\/li>\n<li>70,250 Attended<\/li>\n<\/ul>\n<p><strong>June 26, 2010 \u2013 Chicago, IL<\/strong><\/p>\n<ul>\n<li>$14,000 Total Funds Raised<\/li>\n<li>Non-Profit Supported \u2013 West Town Bikes<\/li>\n<li>4,000 Attended<\/li>\n<\/ul>\n<p><strong>July 3, 2010 \u2013 Milwaukee, WI<\/strong><\/p>\n<ul>\n<li>$10,000 Total Funds Raised<\/li>\n<li>Non-Profit Supported \u2013 Bicycle Federation of Wisconsin<\/li>\n<li>1,750 Attended<\/li>\n<\/ul>\n<p><strong>July 10, 2010 \u2013 Minneapolis, MN<\/strong><\/p>\n<ul>\n<li>$11,351 Total Funds Raised<\/li>\n<li>Non-Profits Supported \u2013 Midtown Greenway Coalition, Minneapolis Off-Road Cycling Advocates and Bicycle Alliance of Minnesota<\/li>\n<li>3,250 Attended<\/li>\n<\/ul>\n<p><strong>July 31, 2010 \u2013 Seattle, WA<\/strong><\/p>\n<ul>\n<li>$11,500 Total Funds Raised<\/li>\n<li>Non-Profits Supported \u2013 Bicycle Alliance of Washington and Bike Works<\/li>\n<li>4,000 Attended<\/li>\n<\/ul>\n<p><strong>August 14, 2010 \u2013 Portland, OR<\/strong><\/p>\n<ul>\n<li>$7,595 Total Funds Raised<\/li>\n<li>Non-Profits Supported \u2013 Bicycle Transportation Alliance and Northwest Trail Alliance<\/li>\n<li>1,750 Attended<\/li>\n<\/ul>\n<p><strong>August 21, 2010 \u2013 Boise, ID<\/strong><\/p>\n<ul>\n<li>$21,641 Total Funds Raised<\/li>\n<li>Non-Profits Supported \u2013 Southwest Idaho Mountain Bike Association, Treasure Valley Cycling Association and Boise Bicycle Project<\/li>\n<li>6,000 Attended<\/li>\n<\/ul>\n<p><strong>September 4, 2010 \u2013 Ft. Collins, CO<\/strong><\/p>\n<ul>\n<li>$52,260 Total Funds Raised<\/li>\n<li>Non-Profits Supported \u2013 Overland Mountain Bike Club, Bike Fort Collins and The Bike Co-Op<\/li>\n<li>15,000 Attended<\/li>\n<\/ul>\n<p><strong>September 11, 2010 \u2013 Denver, CO<\/strong><\/p>\n<ul>\n<li>$33,000 Total Funds Raised<\/li>\n<li>Non-Profits Supported \u2013 Bike Denver and The Denver Cruisers<\/li>\n<li>8,000 Attended<\/li>\n<\/ul>\n<p><strong>September 25, 2010 \u2013 San Francisco, CA<\/strong><\/p>\n<ul>\n<li>$38,505 Total Funds Raised<\/li>\n<li>Non-Profits Supported \u2013 San Francisco Bicycle Coalition and Bay Area Ridge Trail Council<\/li>\n<li>7,000 Attended<\/li>\n<\/ul>\n<p><strong>October 2, 2010 San Diego, CA<\/strong><\/p>\n<ul>\n<li>$9,965 Total Funds Raised<\/li>\n<li>Non-Profits Supported \u2013 San Diego County Bicycle Coalition and San Diego Mountain Bike Association<\/li>\n<li>2,500 Attended<\/li>\n<\/ul>\n<p><strong>October 9, 2010 \u2013 Tempe, AZ<\/strong><\/p>\n<ul>\n<li>$59,375 Total Funds Raised<\/li>\n<li>Non-Profits Supported \u2013 Tempe Bicycle Action Group, Bike Saviours and Mountain Bike Association of Arizona<\/li>\n<li>13,000 Attended<\/li>\n<\/ul>\n<p><strong>October 23, 2010 \u2013 Los Angeles, CA<\/strong><\/p>\n<ul>\n<li>$6,555 Total Funds Raised<\/li>\n<li>Non-Profits Supported \u2013 Cyclists Inciting Change thru Live Exchange (C.I.R.C.L.E.), Los Angeles County Bicycle Coalition and Bicycle Kitchen\/La Bicicocina<\/li>\n<li>2,000 Attended<\/li>\n<\/ul>\n<p><strong>October 30, 2010 \u2013 Austin, TX<\/strong><\/p>\n<ul>\n<li>$3,970 Total Funds Raised<\/li>\n<li>Non-Profits Supported \u2013 Yellow Bike Project, Austin Cycling Association and Austin Ridge Riders Mountain Bike Club<\/li>\n<li>2,000 Attended<\/li>\n<\/ul>\n<p><strong>About New Belgium Brewing Company<\/strong><br \/>\nNew Belgium Brewing Company, makers of Fat Tire Amber Ale and a host of Belgian-inspired beers, began operations in a tiny Fort Collins basement in 1991. Today, the third largest craft brewer in the U.S., New Belgium produces seven year-round beers; Fat Tire Amber Ale, Sunshine Wheat, Blue Paddle Pilsner, 1554 Black Ale, Abbey, Mothership Wit and Trippel, as well as a host of seasonal releases.\u00a0 In addition to producing world-class beers, New Belgium takes pride in being a responsible corporate role model with progressive programs such as employee ownership, open book management and a commitment to environmental stewardship.\u00a0 For more information, visit\u00a0<a href=\"www.newbelgium.com\" target=\"_blank\">www.newbelgium.com<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>#beer, @newbelgium New Belgium Brewing\u2019s 2010 Tour de Fat Raised more than $330,000 for Non-Profit Organizations in 13 Cities More than 70,000 people came to play at Tour de Fat, helping to continue bicycle advocacy and environmental stewardship Fort Collins, CO \u2013 Tour de Fat, New Belgium Brewing\u2019s traveling carnival of all things bicycle, is [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":8049,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[108],"tags":[501,1041],"jetpack_featured_media_url":"http:\/\/2beerguys.com\/blog\/wp-content\/uploads\/2013\/01\/new_belgium__logo12.jpg","_links":{"self":[{"href":"http:\/\/2beerguys.com\/blog\/wp-json\/wp\/v2\/posts\/4191"}],"collection":[{"href":"http:\/\/2beerguys.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/2beerguys.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/2beerguys.com\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"http:\/\/2beerguys.com\/blog\/wp-json\/wp\/v2\/comments?post=4191"}],"version-history":[{"count":3,"href":"http:\/\/2beerguys.com\/blog\/wp-json\/wp\/v2\/posts\/4191\/revisions"}],"predecessor-version":[{"id":4196,"href":"http:\/\/2beerguys.com\/blog\/wp-json\/wp\/v2\/posts\/4191\/revisions\/4196"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/2beerguys.com\/blog\/wp-json\/wp\/v2\/media\/8049"}],"wp:attachment":[{"href":"http:\/\/2beerguys.com\/blog\/wp-json\/wp\/v2\/media?parent=4191"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/2beerguys.com\/blog\/wp-json\/wp\/v2\/categories?post=4191"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/2beerguys.com\/blog\/wp-json\/wp\/v2\/tags?post=4191"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}