{"id":4609,"date":"2011-04-12T11:39:00","date_gmt":"2011-04-12T17:39:00","guid":{"rendered":"http:\/\/2beerguys.com\/blog\/?p=4609"},"modified":"2011-04-12T11:39:00","modified_gmt":"2011-04-12T17:39:00","slug":"gritty-mcduff%e2%80%99s-introduces-updated-vacationland-summer-ale-packaging","status":"publish","type":"post","link":"http:\/\/2beerguys.com\/blog\/2011\/04\/12\/gritty-mcduff%e2%80%99s-introduces-updated-vacationland-summer-ale-packaging\/","title":{"rendered":"GRITTY MCDUFF\u2019S INTRODUCES UPDATED VACATIONLAND SUMMER ALE PACKAGING"},"content":{"rendered":"<p>GRITTY MCDUFF\u2019S INTRODUCES UPDATED VACATIONLAND SUMMER ALE PACKAGING<\/p>\n<p>Portland, Maine \u2013 Gritty McDuff\u2019s Brewing Company (www.grittys.com) announced today that its highly popular Vacationland Summer Ale will feature new labels and packaging when it arrives in stores this month.  Vacationland Summer Ale is the brewer&#8217;s third beer to feature a new look \u2013 following Gritty&#8217;s Original Pub Style and Gritty&#8217;s Scottish Ale &#8211; since the company began a year-long effort to implement new packaging for its full line of seasonal and year round ales.<a onclick=\"javascript:pageTracker._trackPageview('\/downloads\/blog\/wp-content\/uploads\/2011\/04\/Vacationland-2010-Package-Design.jpg');\"  href=\"http:\/\/2beerguys.com\/blog\/wp-content\/uploads\/2011\/04\/Vacationland-2010-Package-Design.jpg\"><img decoding=\"async\" loading=\"lazy\" src=\"http:\/\/2beerguys.com\/blog\/wp-content\/uploads\/2011\/04\/Vacationland-2010-Package-Design-300x209.jpg\" alt=\"\" title=\"Vacationland 2010 Package Design\" width=\"300\" height=\"209\" class=\"alignleft size-medium wp-image-4610\" srcset=\"http:\/\/2beerguys.com\/blog\/wp-content\/uploads\/2011\/04\/Vacationland-2010-Package-Design-300x209.jpg 300w, http:\/\/2beerguys.com\/blog\/wp-content\/uploads\/2011\/04\/Vacationland-2010-Package-Design.jpg 854w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>\u201cThe release of Vacationland means that summer is coming,\u201d said Gritty\u2019s Vice President and Master Brewer Ed Stebbins.  \u201cAnd the new labels add a little extra excitement for us this year.\u201d<\/p>\n<p>Gritty\u2019s introduced new packaging for Original Pub Style and Scottish Ale in December 2010.  The new packaging is a nod to Gritty\u2019s three brew pubs, their customers, and incorporates subtle details that fans of Gritty&#8217;s will recognize and appreciate.  The new Vacationland Summer Ale packages continues that theme, featuring brighter colors, a beer-thieving bear and summer campers traveling through Maine.<\/p>\n<p>\u201cOnce summer arrives, campers, summer renters and day trippers come to Maine,\u201d said Stebbins.  \u201cThey&#8217;re part of Maine\u2019s summer landscape, and we wanted to incorporate these folks into Vacationland packaging.\u201d  <\/p>\n<p>Vacationland Summer Ale is a full-bodied ale made with generous portions of pale malt and a touch of wheat malt, along with Cascade wheat hops for a delicate and forward hop character.  This seasonal ale will be available in 6- and 12- packs of 12- ounce bottles, 22-ounce bottles, 5-liter mini kegs and on draft in bars and restaurants throughout New England.<\/p>\n<p>About Gritty McDuff&#8217;s<br \/>\nSince its founding in 1988, Gritty McDuff\u2019s, Maine\u2019s first brew pub since Prohibition, has brewed creative, quality beers that have earned awards ranging from repeat First Place wins at the annual Real Ale Festival in Chicago, to a silver medal at the prestigious 2007 Great British Beer Festival for Gritty\u2019s cask-conditioned 21 IPA. Gritty&#8217;s Brew Pubs also have frequently won in statewide polls the titles of &#8220;Maine&#8217;s Best Brew Pub,&#8221; &#8220;Best Maine Microbrew,&#8221; and &#8220;Best Bar.&#8221;<\/p>\n<p>Gritty McDuff\u2019s operates three popular brew pubs in Maine.  Located in Portland, Freeport and Auburn, the locations draw crowds of all ages.  Known for their four seasonal ales and five year-<\/p>\n<p>round ales, tempting pub fare and welcoming atmosphere, Gritty\u2019s pubs have been named an Editor\u2019s Pick by Cond\u00e9 Nast Traveler, highlighted as \u201ca legend among New England brewpubs\u201d by The Boston Globe, and cited by Playboy.com as one of the best bars in America. Gritty\u2019s has earned numerous accolades from a wide variety of beer blogs and industry press outlets, as well. <\/p>\n<p>Gritty McDuff\u2019s beers are available in a growing number of bars, restaurants, pubs, taverns, supermarkets, beer and wine shops, convenience stores, and other beer retailers in Maine, New Hampshire, Massachusetts, Vermont, New York, New Jersey, Pennsylvania and Florida.     <\/p>\n<p>#   #   #  <\/p>\n","protected":false},"excerpt":{"rendered":"<p>GRITTY MCDUFF\u2019S INTRODUCES UPDATED VACATIONLAND SUMMER ALE PACKAGING Portland, Maine \u2013 Gritty McDuff\u2019s Brewing Company (www.grittys.com) announced today that its highly popular Vacationland Summer Ale will feature new labels and packaging when it arrives in stores this month. Vacationland Summer Ale is the brewer&#8217;s third beer to feature a new look \u2013 following Gritty&#8217;s Original [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":8116,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[286,21],"tags":[],"jetpack_featured_media_url":"http:\/\/2beerguys.com\/blog\/wp-content\/uploads\/2013\/01\/Vacationland-2010-Package-Design-300x209.jpg","_links":{"self":[{"href":"http:\/\/2beerguys.com\/blog\/wp-json\/wp\/v2\/posts\/4609"}],"collection":[{"href":"http:\/\/2beerguys.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/2beerguys.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/2beerguys.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/2beerguys.com\/blog\/wp-json\/wp\/v2\/comments?post=4609"}],"version-history":[{"count":2,"href":"http:\/\/2beerguys.com\/blog\/wp-json\/wp\/v2\/posts\/4609\/revisions"}],"predecessor-version":[{"id":4612,"href":"http:\/\/2beerguys.com\/blog\/wp-json\/wp\/v2\/posts\/4609\/revisions\/4612"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/2beerguys.com\/blog\/wp-json\/wp\/v2\/media\/8116"}],"wp:attachment":[{"href":"http:\/\/2beerguys.com\/blog\/wp-json\/wp\/v2\/media?parent=4609"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/2beerguys.com\/blog\/wp-json\/wp\/v2\/categories?post=4609"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/2beerguys.com\/blog\/wp-json\/wp\/v2\/tags?post=4609"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}