Seasonal Release: New Belgium hops into summer with a Skinny Dip
Fort Collins – May, 2010 – Skinny Dip, New Belgium Brewing’s summer seasonal, is making a splash again this year with its great taste and message of water advocacy. This year, Skinny Dip marketing is focused on a river in need that is important to 30 million users and water conservationists everywhere: the Colorado River.
Other members of the Save the Colorado campaign include:
- Patagonia, Ventura, California
- The Environment Foundation, Aspen, Colorado
- Kenney Brothers Foundation, Denver, Colorado
- National Geographic Maps, Evergreen, Colorado
- Environment Now, Santa Monica, California
- OARS, Angels Camp, California
Skinny Dip is available in most New Belgium markets through September.
Visit www.newbelgium.com for more information on Skinny Dip and other New Belgium beers, including food pairing suggestions.
About New Belgium Brewing Company
New Belgium Brewing Company, makers of Fat Tire Amber Ale and a host of Belgian-inspired beers, began operations in a tiny Fort Collins basement in 1991. Today, the third largest craft brewer in the U.S., New Belgium produces eight year-round beers; Fat Tire Amber Ale, Ranger IPA, Sunshine Wheat, Blue Paddle Pilsner, 1554 Black Ale, Abbey, Mothership Wit and Trippel, as well as a host of seasonal releases. In addition to producing world-class beers, New Belgium takes pride in being a responsible corporate role model with progressive programs such as employee ownership, open book management and a commitment to environmental stewardship. For more information, visit www.newbelgium.com.