April 14th, 2008
Useful, not useful and just wrong!!
Very Random and mostly useless pieces of information 🙂
Useful…
Craft brewing is a growing segment of the beer industry. Its sales made up 5.9 percent of the total beer market in retail sales in 2007, but the sector grew by about 12 percent in volume last year and 16 percent in dollars, according to the Brewers Association.
The 1,449 U.S. craft breweries last year sold $5.7 billion worth of beer, the association said. U.S. beer sales last year totaled about $97 billion.
Not that useful…
In more beer news, Coors will unveil its new “vented wide mouth” can on Tax Day at retailers around the nation. Apparently Coors drinkers (hello to you, Papa Shouse) have long complained that they just don’t get a smooth, draft-like pour from the current can, so Coors bigwigs decided not only to add a vent to help with that, but also enlarge the size of the opening 8%. If we were math geniuses we could tell you just how much faster Coors-drinking slobs will soon be able to get their cold-filtered delight down the hatch, but we’re not, so let’s just say “faster.”
It’s just wrong…
Miller has entered the craft market with the release of Miller Lite Amber, Miller Lite Blonde Ale, and Miller Lite Wheat . WHOO HOOO. Who’s Excited? I am jacked and pumped. If we blind folded you, can you tell the difference?
And last but not least, don’t forget to celebrate American Craft Beer Week May 12-18!!